Impacts of Customer Relationship Management on Development of Corporations
The overall goal of this book is the identification of design features and prerequisites for a CRM-system, which contribute to an increase in sales and the overall development of corporations in the packaging industry. Particular attention is paid to the identification of requirements of a CRM-system that contribute to an increase in the acceptance of the users.
Methodology
Empirical Studies
Interpretation And Discussion Of Results
Summary And Conclusion
Bibliography.
Introduction
Literature ReviewMethodology
Empirical Studies
Interpretation And Discussion Of Results
Summary And Conclusion
Bibliography.
Moser, Martin A.
| ISBN | 978-3-658-35834-1 |
|---|---|
| Article number | 9783658358341 |
| Media type | Book |
| Edition number | 1st ed. 2021 |
| Copyright year | 2021 |
| Publisher | Springer, Berlin |
| Length | XV, 145 pages |
| Illustrations | XV, 145 p. 36 illus. |
| Language | English |
