This book provides professionals and practitioners with valuable insights and practical strategies for attracting and recruiting Generation Z (Gen-Z) talent on a global scale. What do Gen-Z talent expect from their academic journeys and what do employers expect from them? The anthology explores these questions from an international perspective, offering an in-depth analysis of Gen-Z s values, media habits, career aspirations, and expectations of the workplace. The volume compiles contributions from leading experts in both academic and professional contexts examining Gen-Z talent as a global, socio-technical, and cultural phenomenon with particular focus on Germany, USA, UK, South Africa, Latin America, Asia, and Africa. It includes chapters covering topics ranging from identity formation and sustainability demands to digital behaviors, employer brands, work related competencies, and recruitment strategies, among others. Featuring case studies and best practices to illustrate how Gen-Z talent from diverse backgrounds including individuals with disabilities and from creative fields navigate their career path, this book is an essential resource for talent managers, professionals, and practitioners as well as researchers, students, and policy makers looking to understand, engage, and support the next wave of international talent.

Chapter 1: Beyond Labels: Generation Z as a Socio-technical and Cultural Construct

Chapter 2: Gen Z in Germany: How Their Values, Attitudes, and Goals Compare to the UK and the US
Chapter 3: Identity Paradigm in Transition: Sustainability Between Aspiration and Reality Among Companies and Generation Z
Chapter 4: From campus resistance to workplace rebellion: The legacy of #FeesMustFall in shaping South African Gen Z's expectations, intergenerational dynamics, and digital adaptation in the contemporary labour market
Chapter 5: Media Use of Generation Z and Emerging Trends among Generation Alpha in Germany
Chapter 6: Media Behaviors Among Generation Z in the United States: Patterns and Future Trends
Chapter 7: Media use of Gen Z; current and future trends (Gen Alpha) in Singapore
Chapter 8: Generation Z in Uruguay: Uses and Practices of News Consumption
Chapter 9: Digital Natives in Action: Exploring Gen Z's Digital Behavior and Societal Impact in Kenya
Chapter 10: Audiovisual platforms in cultural consumption. Generational and socio-economic conditioning factors
Chapter 11: The Relevance of Employer Branding in Recruiting Generation Z in Germany
Chapter 12: Employer Attractiveness: What Drives Generation Z in Switzerland
Chapter 13: Beyond the Normalization of Employer Branding: How to Attract Gen Z Engineers in Italy
Chapter 14: Generation Z College Graduates in Europe and the U.S.:An Interview Study About What Young Employees Expect from Prospective Employers
Chapter 15: Navigating Gen Z: Key Factors for Early Talent Recruiters and Managers in the United States Practical Strategies and Tactics for Recruitment
Chapter 16: Successful Company-University Collaborations for Employer Branding: Lessons from Rural USA
Chapter 17: Enhancing intercultural skills to promote employability in international work contexts.
Virtual exchange teaching and learning formats to prepare students for the workplace
Chapter 18: Events and Innovations That Have Shaped Gen Z Career Development and How We Can Help
Chapter 19: Engaging Generation Z in the Workforce: Strategies for Recruiting, Retention, and Long-Term Success
Chapter 20: Employment Issues for Individuals with Disabilities in the United States
Chapter 21: Case study UK: Discovering hidden talents through widening participation Compensating for class-based inequalities among university graduates storytelling and network development as tools
Chapter 22: Tattooing, gender and generation in Argentina: Labor insertion and training trajectories between face-to-face encounters and digital network.